I wanted to create a logo that has a retro but modern look and has a playful way of displaying the letters - having the “H” and “S” be larger on the ends and having the remaining letters be smaller towards to middle - this represents bringing things into view.

I also incorporated an eye icon to represent: knowledge, wisdom and truth. It also represents how you help your clients see things differently in their life.

Designed at BRANDco.

Based on the consultation, I wanted to create a brand that captures a sense of calmness and professionalism.

Based on the examples I went over with the client, I wanted to design a brand that has a simplistic and clean overall look but has inspirations from the examples they liked.

“Liz Scott” needed to stand out more than “REALTOR®” so I made “Liz Scott” stand out not only in size but also in an elegantly bold serif while “REALTOR®” is in a thinner san serif font.

Designed at BRANDco.

Based on the consultation, the client wanted a brand that captures a sense of fun and edginess. They also requested a script font to be used in some way.

Based on the examples I went over with the client, I went with a bold script font that has a vintage look for “Taylored” and a san serif font that has a vintage flair for “Realty Group”. I also made sure that “Taylored” stood out first and have “Realty Group” compliment it.

Designed at BRANDco.

Based on the consultation, the client wanted a brand that has a modern feel with a sense of calmness, community and support.

Based on the examples I went over with the client, I wanted to design a brand that had a unique look but still tied back to the message they want to present - not do the typical yoga design.

I kept the focus on movement and making connections within yourself - no matter what level you are with yoga knowledge.

I wanted to create an icon that can stand within the name but also on it’s own. This way it makes a bold statement and it’s unique enough for people to recognize that is represents Raja.

Central Florida Home Boys is a brand for Jimmy Hendrickson & Shawn Layton - your friendly real estate dynamic duo from Orlando to The Space Coast! Their iconic signature look is that they always wear a bowtie so they wanted to incorporate that into their branding.

I also made a version of their branding for Pride.

Designed at BRANDco.

Based on the consultation, the client wanted a sense of love and care when someone looks at her branding. She also wanted to incorporate a heart and the color lavender.

Based on the examples I went over with the client, I went with a feminine serif font and used a darker lavender for “Emily Dumdumaya” and a handwritten script font and lighter lavender for “& Associates”. I provided a few variations of the logo so she had a variety to use in her marketing pieces.

Designed at BRANDco.

The inspiration for JOYoga centers around a community that is in need of a studio to relax, learn about the body and let go of stress. JOYoga aims to create and foster an atmosphere of relaxation, stress relief and learning.

For their branding, they wanted a clean and minimal icon to go with the feeling of “JOY”. I focused on making sure “JOY” stood out in all caps and keeping it one word and still have it read like Joy Yoga.

Designed at BRANDco.

Based on the consultation, the husband and wife team wanted a brand that captures warmth and a Florida feel - they were open to something unique and different.

Based on the examples I went over with the client, I believe going a “classic florida” and “wish you were here” vibes was the right direction.

I wanted to make sure that “Florida” stood out first so I used a vintage script font and made it pop in orange. I had “My” and “Happy Place” in blue and in a clean san serif font.

Originally I did not have a smiley face in the sun - but this was something the client requested after the initial proof.

Designed at BRANDco.

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You can see their original logo at the bottom

I wanted to create a proper flow for S. Parks so it would easily read as “Sparks” but still see it as a first initial and last name.

I also incorporated a light bulb which ties back to “sparks an idea” or “spark of inspiration” when it comes to the real estate business and how Sara approaches it.

I also put a small detail of an “S” within the lightbulb instead of a traditional twist wire in a lightbulb.

Designed at BRANDco.

Based on the consultation, the client wanted a brand that was minimal and not the typical real estate - even though she wanted a house icon. She needed to modernize her current brand due to running into print issues.

Sticking with the less is more mindset, I presented a connected line house that makes a bold statement but remains minimal in detail - which will be a lot easier to work with in print.

Designed at BRANDco.

You can see her original logo at the bottom

Based on the consultation, the husband and wife team both wanted their style incorporated - bold and simplistic. They also wanted to keep their iconic “pop of yellow/green” in their rebranding.

Based on the examples I went over with the client, I went with a clean and minimal font and used color balance to make “Wright Home” stand out in their requested pop branding color and having “Selling Team” in black to be complimentary.

Designed at BRANDco.

I created a clean modern logo with a mixture of fonts. I focused on “Ask” in a bold script and having “Val” in a bold serif that is larger. You want the audience to remember your name and having the difference in font and color creates a great visual.

For the colors, I used a bold maroon and a medium blush pink - both colors make a bold statement and has a feminine touch.

The icon is a dandelion - I picked this because it symbolizes “growth”, “hope” and “optimism” - which are emotions your client would feel during a real estate process.

Designed at BRANDco.

KW GO is a network for Keller Williams agents that have an attitude of gratitude and promote success through a growth mindset. I designed a user friendly website to help promote the perks of My GO Network and how it can help agents in their Real Estate career.

https://mygonetwork.com/

Designed at BRANDco.

While working with my client on revamping their website to something more organized and modern, I designed their website to be user friendly for buying and selling needs for clients and having pops of blue and gold throughout the design to be cohesive with their branding.

https://www.mcdonaldregroup.com/

Prego Expo mission is to help Parents and Pregos plan one of life’s most beautiful miracles. Whether it’s finding the right pediatrician or perfect buggy, The Prego Expo wants to show you all your options. They were in a need of a redesign for their website, so I designed an updated modern layout that was user friendly and easy to navigate through events and easy to purchase tickets.

https://www.thepregoexpo.com/

Designed at BRANDco.

While working with I Said Yes, I designed their website to be user friendly for categories of information but to also purchase event tickets.

https://isaidyesfl.com/

Designed at BRANDco.

John Michael Exquisite Weddings and Catering has been serving Central Florida’s wedding and event planning needs since 1995. They were in need of an updated website that was user friendly and had better separation between categories in his business.

https://johnmichaelevents.com/

Designed at BRANDco.

Just Marry! focuses on Wedding Planning and Design in Central Florida and around the world! They were in need of a redesign for their website so I helped create a user friendly design the help users navigate quickly and easily.

https://justmarry.com/

Designed at BRANDco.

These are some of my favorite edits I have done over on my Disney instagram page @theindependentsprinkle

I have taken some foodie treats I have tried at @waltdisneyworld and incorporate my hand lettering skills to go over the details of the treats on my instagram page (@theindependentsprinkle). Here are a few of my favorite creations.

These are some of my favorite edits I have done over on my Disney instagram page @theindependentsprinkle (during the reopening of the parks when masks were required)

During the pandemic, the parks were closed and I still wanted to make fun content for my instagram page (@theindependentsprinkle) so here are some of my favorites!

I’ve had some freelance opportunities to work with families or small shops to create Disney inspired shirts for trips or to sell in their shops. Here are some of my favorite designs

If you’d like to purchase some of these shirts, they are available below:

https://myohmysupplyco.com/products/blue-skies-sunshine-unisex-tee?variant=42524872868095

https://shop.brbgoingtodisney.com/

A variety of illustrations from 2016 for Perfect Wedding Guide

Perfect Wedding Guide wanted to update their badges on their websites for upcoming shows, registration, write a review and subscribing.

A variety of illustrations from 2015 for Perfect Wedding Guide

A variety of illustrations from 2014 for Perfect Wedding Guide

A helpful infographic for brides to be and a helpful guide for the wedding ceremony

A helpful infographic for brides to be and how to prepare for their name change

This is my design concept for a sales brochure focused on Speedform Gemini. I wanted to start off with showing the detail of the shoe and then highlight some key facts about this shoe. Instead of a normal sales brochure of just a list of details of the shoe, I designed it to open into a poster of the shoe with it mapped out of shoe details. I wanted to point out the details with a number system and a key at the bottom.

Remember, this is just a concept and the images belong to Under Armour.

Here is my design concept for Under Armour's Women's Ad Campaign. I wanted to promote how Women are strong and capable of being amazing bad-asses. I wanted to keep the focus on women of action and shows their strong form. I really love the idea of promoting independent and strong females that are doing this for themselves. 

Remember this is just a concept and these images belong to Under Armour.

I worked on some branding for Under Armour to promote some of their products and lines and what their company is about. I wanted this brand book to focus on the quality of their products and the break down of the branding for Under Armour.

These photos are not mine, they are from Under Armour. This is only a concept as well.